Uncover tips and advice you can put to use to drive success with Apple Ads campaigns on the App Store.
Learn best practices for improving the performance of your ads on the App Store with keyword, bid, and daily budget recommendations and estimated results.
https://ads.apple.com/app-store/best-practices/recommendations
Get tips on using keywords effectively to boost search results campaign performance and uncover opportunities for growth on the App Store.
Discover bidding suggestions to stay competitive, maximize your budget, and increase the likelihood of your app showing in App Store search results.
Learn how to reach returning customers and renew interest in your app to drive growth and unlock additional revenue on the App Store.
Take our quiz to discover the best Mac for you, with personalized recommendations to fit your lifestyle. MacBook Pro, MacBook Air, iMac, and more.
Find advice on setting up search results campaigns to more easily measure, optimize, and scale performance on the App Store.
https://ads.apple.com/app-store/best-practices/campaign-structure
Understand how to make the most of the ad placements available on the App Store through Apple Ads.
https://ads.apple.com/app-store/best-practices/ad-placements
Understand what it takes to create effective ad variations and boost the relevance of your search results ads on the App Store.
https://ads.apple.com/app-store/best-practices/ad-variations
Society & Culture Podcast · Updated Biweekly · It's me, your friend Busy Philipps! My creative partner Caissie St. Onge & I love making things that we belie...
https://podcasts.apple.com/us/podcast/busy-philipps-is-doing-her-best/id1527623861
Documentary Podcast · Updated Weekly · Criminal is the first of its kind. A show about people who’ve done wrong, been wronged, or gotten caught somewhere in...
See how Secondary Education and Arts student Hannah uses Apple technology to be her most creative self — as an artist and future teacher.
https://www.apple.com/education/college-students/success-stories/pengilly/
History Podcast · Weekly Series · It Was Said, the 2021 Webby Award winner for Best Podcast Series, takes a look back on some of the most powerful and timel...
https://podcasts.apple.com/us/podcast/it-was-said/id1527280716
True Crime Podcast · Series · For nearly half a century, Bill Cosby brought warmth and laughter into hearts across the country, cementing his image as “Amer...
https://podcasts.apple.com/us/podcast/chasing-cosby/id1493558501
See how Chulalongkorn University student Manichaya Sukonpatip uses iPad Pro and Apple Pencil to succeed in medical school and inspire other students.
https://www.apple.com/education/college-students/success-stories/sukonpatip/
Documentary Podcast · Series · After a sexual assault case in the District of Columbia, one woman’s public warning ricochets all the way to Birmingham, Ala...
https://podcasts.apple.com/us/podcast/canary-the-washington-post-investigates/id1532219705
Apple TV 4K. Our best audio and video quality. Dolby Vision, HDR10+, and Dolby Atmos. Works seamlessly with Apple devices, services, and smart home.
Hearing Health in AirPods Pro 3 is a Hearing Test, Hearing Aid, and Hearing Protection all in one device. See feature availability based on location.
Business Podcast · Updated Weekly · This is a show about life and how money messes with it. Each week, Marketplace’s Reema Khrais digs in with stories about...
https://podcasts.apple.com/us/podcast/this-is-uncomfortable/id1466681015
watchOS has so many features that make Apple Watch the ultimate device for a healthy life. See which ones are available in your region or language.
See how Isaac Alferos is using Mac, iPad, and iPhone to drive impactful policy change in higher education.
https://www.apple.com/education/college-students/success-stories/alferos/
Society & Culture Podcast · Series · If you want to understand what’s wrong with our public schools, you have to look at what is arguably the most powerful ...
https://podcasts.apple.com/us/podcast/nice-white-parents/id1524080195
Society & Culture Podcast · Updated Weekly · Each week we choose a theme. Then anything can happen. This American Life is true stories that unfold like litt...
https://podcasts.apple.com/us/podcast/this-american-life/id201671138
It's easier than ever to bring Apple products into your organization or institution in a way that is simple and cost-effective.
Learn how Waseda University student Takuto Nanba uses iPad and Apple Pencil to connect the law and the land — and visualize whole new cities.
https://www.apple.com/education/college-students/success-stories/nanba/
The best workplace works for all. Learn how Apple builds accessibility into both the hiring process and the Apple career experience.
Access resources for advertising on the App Store including best practices, Certification, policies, news, APIs, and partner information.
Find out how Western Sydney University student Samuel Suresh uses iPad to help infuse curiosity and creativity into his approach to learning.
https://www.apple.com/education/college-students/success-stories/suresh/
Learn the factors that affect how your Apple Ads Basic app promotions perform, and get best practices for improving your results.
https://ads.apple.com/app-store/help/apple-ads-basic/0045-improve-basic-app-promotion-results
Privacy labels inform you of app privacy practices so you can make better choices. See how apps from Apple handle your data.